5 common myths about pitching your web design/development services

I’ve been thinking about pitching your services as a web designer/developer a lot lately.

Pitching is a topic that has come up many times in conversations as of late, whether it’s with my clients, my email newsletter subscribers, or even with my peers and fellow established web designers/developers. It seems to be on everyone’s mind!

If you’ve been following me and my business for a while, you might already know that I attribute my initial success and subsequent growth to pitching my services. Pitching is something I did to find clients, book out my calendar, take on the type of projects I wanted to do, and generally build up my experience and skills. It helped me leapfrog forward too and I know that I was able to achieve way more in a much shorter period of time because I took action and pitched my little heart out.

Was it easy or comfortable? Heck no! At the start, I pretty much hated pitching. The rejection stung and I felt like I was bothering people anytime I sent out a pitch email.

But do you know what? I kept with it, refined my strategy and started seeing amazing results from my pitches.

I was able to book loads more discovery calls which turned into secured web design/development projects. I started making good money. I was able to fill out my calendar in advance. My portfolio became more refined and targeted towards my ideal clients and audience/niche, which then made it even easier to sell my services in the future.

I am a HUGE fan of pitching because I know firsthand how well it works.

Which is why in this blog post, I want to address 5 of the most common myths or misconceptions I hear about pitching your services as a web designer/developer.

Most of these myths are based in fear, and I want to show you how powerful it can be to push past any awkwardness or hesitations you might have around pitching, because the results are totally worth it.

10 reasons why you NEED to start pitching your web design/development services

Coming in HOT with a blog post that is equal parts motivation and tough love :)

We’re going to talk all about pitching your web design and development services and why it’s something you need to start doing TODAY.

There’s no doubt in my mind that by the time you reach the bottom of this blog post, I’ll have you totally convinced that pitching your services is the most effective marketing strategy, and it’s something you need to implement in your own business starting today if you want to see great results.

I am a massive advocate for taking inspired action in business. Whether you want to work with dream clients - trust me, they’re out there! - , make more money, develop a swoon-worthy portfolio, or generally get the most enjoyment out of the work you do, pitching will fast-track everything.

But I’ve got to tell you, pitchin’ ain’t easy.

Yes, pitching will get you in front of the right potential clients a heck of a lot faster than other marketing methods and is known to have a higher conversion rate… but that doesn’t mean that it’s simple or straightforward work. If it was, everyone would be doing it!

The fact of the matter is that pitching is a real skill and it requires a lot of strategy, resilience and proactive behaviour. But from my own experience, I can tell you that it pays off like you wouldn’t believe.

If you’re on the fence about pitching and wonder if it’s something you should try out, or if it could work for you, then I’m here to give you a friendly shove in the right direction. Pitching your services WILL work for you too and the fastest way to get the results you want is to simply get started.

Let’s take a look.

Guide to pitching your web design/development services - new digital product is live!

In my humble opinion, pitching your services is the BEST way to launch and grow your web design/development business.

Pitching is something that differentiated me from many of my fellow web designers/developers, particularly those who specialize in custom Squarespace websites, and as a result I’ve received SO many requests for advice or tips. People want to try pitching out and see how it might work for their own business, but many of them don’t know where to start. They know that similar results are likely but beyond that, it’s not something many other people are talking about.

I’m thrilled to announce that my GUIDE TO PITCHING YOUR WEB DESIGN/DEVELOPMENT SERVICES is now live!

Have you set up a Google My Business profile to go with your Squarespace website?

Coming in HOT to talk about one of the most glorious, exciting and thrilling administrative tasks related to your Squarespace website…. setting up a Google My Business profile!

LOL ok so maybe it isn’t actually the most fun thing that you’ll do today but trust me, it’s a small task that will have undeniable results.

It has come to my attention that many/most people don’t even know about Google My Business (unsurprising, tbh), let alone understand how important it is to set up. Whether your business has a physical address or exists purely online, this is a digital feature that should always be set up along with any website and/or business.

So, as part of my role as your Squarespace SEO BFF, I’m here to educate you on this tech tip. I want to be sure that you are totally clear on how to set up a Google My Business profile to go with your Squarespace website and understand the value it has for online marketing, SEO and growing your digital presence.

squarespace seo checklist

DOWNLOAD THE CHECKLIST TODAY!

squarespace seo checklist

DOWNLOAD THE CHECKLIST TODAY!

Thank you!