Updating your website during the COVID-19 pandemic

Let’s cut right to the chase: we’re several weeks into the COVID-19 global pandemic and sh*t’s getting real.

These are absolutely wild and crazy times and I often catch myself thinking, what in the actual heck is going on right now?!?!?!?!?

We’ve never experienced anything like this - the whole Corona virus situation and it’s impact on the world is truly unprecedented.

Personally, I feel like I’m stuck on an emotional rollercoaster and I don’t know when it’ll end. Some days are great, I feel high vibe and excited about work…. whereas other days are a struggle because I get so caught up in the hardships and challenges we’re facing collectively.

That being said, now more than ever I want to SHOW UP and YOU in any way that I can! Whether that’s my audience of casual blog readers, my amazing newsletter community or my beloved clients & customers, I am here to help you as best as I can.

My area of expertise is obviously Squarespace web design/development and Squarespace SEO, so that’s what I’m going to go over here today.

My inbox has BLOWN UP over the past few weeks with panicked questions from people who need help with their websites now. Many businesses are moving online (no easy task), and everyone is looking for help updating website content, collecting orders, setting up email newsletters to communicate with clients & customers, ramping up SEO... it’s a lot!

In this blog post, I’m going to share actionable updates you can make TODAY to your website to make sure that you’re totally covered during the COVID-19 pandemic. I will use lots of Squarespace-specific tips/recommendations but even if your website runs on another platform, I know you will still find these instructions helpful!

Copywriting tips for your website

Hi babes, happy Monday! Did you have a wonderful weekend? Feeling refreshed for another kick-a$$ week? I know I am!

WELCOME BACK to Day 11 (!!!) of the Live Video Training Extravaganza, we’re at it again with another week of free live video trainings and I am so excited to continue sharing this content with you! Week 3, hot dang.

Quick summary: every day for the past 2 weeks, I’ve hosted a free live video training over on my Youtube channel and shared those replays here on the blog. And honestly, it’s been so much fun that I wasn’t ready to stop quite yet… so I decided to continue these live video trainings into this week too! LET THE GOOD TIMES ROLL!

So we’re back for more and you can watch even more of these daily lessons as I keep creating content for you!

Today’s video was a blast, obvi, and we talked all about a topic that is often a hangup for many of my clients and audience. That’s right, the joys and woes of website copy

In this video training, I talked about copywriting tips for your website.

From page goals & CTAs to ideal audiences to content formatting to writing for conversions, we cover it all!

Alright, that’s enough intro for one video… let’s get to the goods.

Click the live video training replay below to watch now!

Sitemaps and the 4 pages that every website NEEDS to have

Hello and happy Monday!

WELCOME BACK to Day 6 of the Live Video Training Extravaganza, we are kicking off another week of free live video trainings and I am so excited to continue sharing this content with you!

Quick summary: every day last week, I hosted a free live video training on my Youtube channel and shared those replays here on the blog and honestly, it’s been so much fun that I wasn’t ready to stop quite yet… so I decided to continue these live video trainings into this week too! LET THE GOOD TIMES ROLL!

So we’re back for more and you can watch even more of these daily lessons as I keep creating content for you!

Not to toot my own horn but this Monday morning’s Day 6 live video was a total blast (even if I had a slight tech issue the first attempt at recording haha) and and I can’t wait for you to watch the replay.

In this video training, I talked about sitemaps and went over the 4 pages that every website needs to have.

We touched on this topic briefly during Friday’s Q&A video but I really dived deep in this live video training so that you can see exactly what I mean, how to decide what pages your own website needs to have, and tips for creating these 4 pages.

Alright, that’s enough intro for one video… let’s get to the goods.

Click the live video training replay below to watch now!

How to prepare content for your website - video collab with Louise from Solopreneur Sidekick

We’re coming in HOT today with another (wonderful, glorious, thrilling, info-and-action-packed) video collaboration with my good friend Louise from Solopreneur Sidekick!

If you’ve ever wondered how the heck to prepare the website for your website, then my friend - you are in the right place! From the early planning stages to prepping website text/copy and deciding on the imagery and visual components, we’ve got you covered.

In this conversation, Louise and I talk about how there’s so much content to prepare for your website, whether you’re building a brand new site from scratch or working on a redesign project. Content doesn’t just come together on it’s own - nope, there’s a whole lot of strategy that goes into really good website content! Remember that your goal is to connect with your ideal audience, future clients and potential customers, and good content will get you there.

Hit play on the video or read the post below.

squarespace seo checklist

DOWNLOAD THE CHECKLIST TODAY!

squarespace seo checklist

DOWNLOAD THE CHECKLIST TODAY!

Thank you!