Hello hello and happy Tuesday!

WELCOME BACK to Day 12 (!!!) of the Live Video Training Extravaganza, we’re at it again with another week of free live video trainings and I am so excited to continue sharing this content with you! Week 3, hot dang.

Quick summary: every day for the past 2 weeks, I’ve hosted a free live video training over on my Youtube channel and shared those replays here on the blog. And honestly, it’s been so much fun that I wasn’t ready to stop quite yet… so I decided to continue these live video trainings into this week too! LET THE GOOD TIMES ROLL!

So we’re back for more and you can watch even more of these daily lessons as I keep creating content for you!

Today’s video was really fun, even featuring a guest appearance from a low-flying helicopter haha!

On top of all that excitement, we talked all about incorporating color into your Squarespace website design.

From color as an accent in buttons/links/logos/site titles to background sections on index pages to colored footers, we cover it all!

Alright, that’s enough intro for one video… let’s get to the goods.

Click the live video training replay below to watch now!

Alternate Logos Explained : Why they need to be part of your brand identity

Brand identity and websites go hand in hand - you'd be hard pressed to find a quality designer/developer who doesn't take your business' brand into account when building your website. That would be madness!

When it comes to branding, right off the bat people think of three things:

But as I'm sure you've come to realize, branding is much more involved than just those three elements. Yes, they are often the pillars of a good brand but they are only a small part of brand identity.

In today's article, we're going to explore the lesser-known Alternate Logo and see how it incorporates into your brand identity. We'll also look at examples of when and why alternate logos are used, and how that relates to your website.

Web Design/DevelopmentCharlotte O'HaraNovember 29, 2016branding, logo, alternate logo, CanvaComment

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squarespace seo checklist

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