Many freelancers/small business owners/entrepreneurs go into business thinking that doing the actual work will be the most challenging part of their job. But in many cases, it’s actually client communications and management that can be the scariest or hardest part of their day. Who’d have thought that?!
Client communication can have its ups and downs, there’s no denying it. Anytime you’re dealing with people and their businesses, there’s an emotional component that can’t be ignored. But now that I’ve been in business for several years, I finally feel like I’m getting a handle on things.
Since I started my business, I’ve made countless changes to my process and learned a LOT about the best way to work with clients. Sometimes that means retraining my brain on the type of language to use, other times it means implementing new organization strategies. I can anticipate what various pushback points might be and I’m able to get ahead of the situation and keep everyone happy.
I’m not saying that I’m perfect or that I’m an expert in client communications, but I’ve definitely learned a lot and want to share those lessons with you today!
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“My backlinks bring all the boys to the yard…“
LOL! Ok, that’s not entirely true but I still do LOVE backlinks, mostly because they are fun to build and lead to major SEO goodness.
What are backlinks and why do they matter for SEO? GOOD QUESTION, my friend! Today we are going to do a deep dive into the wonderful (and sometimes shady) world of backlinks and I’m going to show you why they are so important for your Squarespace website’s SEO, and how to build backlinks.
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