Posts in Squarespace
How to use tags and categories in your Squarespace blog - video tutorial

No matter what type of website you run, you probably have a blog section (here's why).

Blogs are incredibly powerful tools that support your business in many ways. They can be used to drive traffic to your website, share your thoughts and ideas with your audience, add commentary about important industry issues, conduct interview with experts in your field, highlight product or services features, build SEO, and so much more.

But while it's one thing to create awesome content for your blog, it's another thing to set up your blog correctly.

One thing that I see many people doing on their websites is that they don't set up tags and categories in their blog posts. They are missing out on a simple but important step that takes only seconds to set up! Don't let that be you. If you're going to blog, do it properly and get better results.

I've created a short video tutorial to go along with this post to show you how easy it is to use tags and categories in your Squarespace blog posts.

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Favicons: how to create one in Canva and upload it to your Squarespace website - video tutorial

f you're anything like me, you dream about laser focus and working on one task at a time. However, if truth be told, you're a multi-tasker.

In my case, this shows itself all the time when I'm browsing the internet or doing work online. Take a quick look at my browser and at any given time I'll have at least half a dozen (if not more!) browser tabs open. It's a cluttered mess and it can be hard to keep track of all the websites I have open.

Here's where favicons come into play. Favicons are the small icon on each browser tab associated with a website and they're one of the quickest ways to tell websites apart when you have many tabs open. They're a way to fully distinguish and brand your website and they are a design element that should not be overlooked.

Not only are they super cute and useful, they're also incredibly easy to create and upload to your website!

I've created a short video tutorial to go along with this post to show you how easy it is to create a favicon using Canva and then how to upload it to your Squarespace website.

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How to set up a blog on a Squarespace website - video tutorial

Back by popular demand, I've recorded another Squarespace video tutorial!

Today I'm going to show you how to set up a blog on a Squarespace website and I'll also cover the basics of blogging with Squarespace.

This video address a question I get asked a lot as a web designer/developer. People will begin with a website on Squarespace by choosing a template but from there, they aren't sure how to set up a blog. 

Get excited because it's way easier than you might have thought!

I'm showing you how to set up a blog on Squarespace using the Harris template.

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How to use Squarespace analytics to better understand your website's audience

If you have a website, you probably have an audience. But how well do you know them? Who visits your site, how do they interact with it, and how can you use that information to support your website growth and online business?

Understanding your audience is the biggest component of marketing your website and/or online business. If you don't know your audience, you're going to have a really hard time connecting with them and converting them into clients (if that's your goal). 

There are several ways to draw insights about your website's audience and if you website is on Squarespace, the process couldn't be easier. Squarespace Analytics offers a TON of information and when you understand what it all means, it can have enormous impacts on your website and business. 

I've also created a FREE Audience Analysis and Evaluation Worksheet that you can use to apply the information you're learning in this article. 

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