Not to toot my own horn but as far as the internet is concerned, I’m the “go to girl” for Squarespace SEO. This means that I get to talk about this topic day in, day out. Good thing I like it haha!

Every day, I work with website and business owners to grow their websites, reach their ideal clients/customers, improve their conversion rates, and generally make more money online. SEO is amazing because it’s basically free marketing, but that doesn’t mean that you can expect amazing results without learning what’s going on!

A key component of SEO is keywords, and for some strange reason this term & concept sparks fear in the hearts of so many of you.

I’ve noticed that many people are irrationally resistant to learning about keywords or understanding how the role they play in Squarespace SEO, which is why I’m glad that you’re here reading this blog post today. It means that you’re ready to make sense of the subject and take total ownership of the keywords on your Squarespace website. It won’t be long before I’ve got you convinced that keywords aren’t all that daunting, hard or scary to figure out either!

I’ve briefly touched on keywords in other blog posts about Squarespace SEO but I fully realize that if you’re totally new to SEO, you are starting from zero here which is why it’s important to right back to the basics of keywords and build on from there.

Let’s take a look!