Ladies and gentlemen, you’ve asked for it and I’m about to deliver the goods! 😂

That’s right, I’m taking you alllllll the way back to the very basics of Squarespace SEO so that you’re set up for success right from the start. It’s a hefty topic that has many moving parts, and I totally understand how daunting it is when you’re just starting out. I was once in your shoes! I knew that I wanted to increase traffic to my website so that I could grow my business, but I didn’t know where to begin. A quick Google search lead to down the rabbit whole where there were so many different strategies that I was almost too overwhelmed to do anything LOL!

Luckily for you, I have come a LONG way since then and as a Squarespace SEO expert and leader in this super random little niche, I’m pulling back the curtains and showing you exactly what settings you need to set up for SEO on your Squarespace website in order to get started. This is the kind of insider info that I give to my Squarespace SEO consulting clients and students in my online course, Top Squarespace SEO. But since I’m not one for secrets and truly want the best for anyone with a website, I’m giving you the goods here totally for free!

Oh yeah, and I’ve even recorded a video tutorial so that you can follow along in real time, peep over my shoulder and see exactly how it’s done.

If you’ve ever found yourself asking for direction or someone to literally lay it out, steps 1-3 of what do on your Squarespace website to improve SEO, then this is it!!! You’ve come to the right place :)

Alright, enough intro - I know you’re hyped to get started so let’s dive straight in.

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The day has finally come… you’ve realized that you can’t avoid Squarespace SEO any longer and it’s FINALLY time to figure this sh*t out once and for all!

That is music to my ears, welcome to the cool kids club, SEO is a game changer that’s going to blow your mind ;)

When people decide they’re going to Squarespace SEO head on, I tell them this is fantastic news and I fully support their enthusiasm…. but the problem is that most of the time, they aren’t following any kind of plan, let alone a strategic one, and get frustrated and give up.

Squarespace SEO is a massive topic with many different parts of the puzzle to deal with and consider all at once.

As a Squarespace SEO expert, one of the most common questions I get asked is “Where do I begin?”.

This is a totally legit question and I’m always happy to point you in the right direction, because I don’t want to see you spending all your time & efforts on tasks that aren’t going to deliver results.

Which is what inspired this blog post, where we’re going to dive deep into backlinks, the role they play in Squarespace SEO and specifically WHEN you should focus on them.

I’ve already written a whole blog post that explains what backlinks are and why they need to be part of your Squarespace SEO strategy so if you haven’t already, please go read that post first then come back to us here for the rest of this discussion.

Going after backlinks is a huge part of any Squarespace SEO strategy, however it’s more of an advanced strategy that should only be pursued once you’ve covered the basics.

I know many of you might consider yourselves as website owners who are more “creative” than “technical”, which is why it’s so tempting to skip the “hard tech” parts of SEO and leapfrog forward to the backlinks section, cause it feels a lot more fun and like a game. But please don’t make that mistake!

In this blog post, I’m going to tell you when and how to focus on backlinks as part of your Squarespace SEO strategy. I’m tell you what you must do first before you’re ready to dive into this head on, and I’ll also give you all the goods you need to actually do backlinks right :)

So without further ado, let’s get right to it!

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When it comes to running a successful website, online business or e-commerce store, email lists are KING/QUEEN.

Anyone with even an ounce of online marketing savvy is going to dedicate a huge amount of their time and efforts into growing their email lists because they know that it’s the most effective way to reach, and sell to, potential clients and customers..

If you’re new to the game, you might not yet realize the insane value in a large & healthy email list - that’s okay, we all start somewhere!

But at the end of the day, the reason why everyone’s trying to grow their email lists is because ultimately more newsletter subscribers means a larger audience to sell your products, services and offerings to. It’s crazy hard to run a successful and long-lasting business without a healthy email list, trust me on this one.

There are lots of different ways to go about growing your email list but one of the best tried & true methods is to offer some sort of lead magnet or content upgrade in exchange for a person’s email address.

That’s what today’s blog post is going to explore: How to use SEO strategies to drive high-converting traffic to your lead magnets so that you can grow your email list.

Buckle up, let’s dive right in!

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I recently sent out an email to my newsletter asking what you need help with, when it comes to Squarespace SEO and growing your website. The replies and feedback I got was incredible and let me say, WOW I am overflowing with ideas for the content, tutorials, resources and live trainings that I’m going to create for you over the next few months!

Seriously, mad props for hitting reply and giving me so much to go with - I’ve got my work cut out for me and I couldn’t be happier ;)

This check-in with my audience also gave me a lot of unexpected insights into where everyone is with SEO right now.

Not surprisingly, we’ve got everyone from total beginners and self-professed “tech idiots”, bloggers who are growing their sites but want to slay it with affiliate marketing, fellow web designers/developers who plan to up level & expand their skill set and charge more for their services, business owners who've had to pivot their entire business model during the pandemic and understand that SEO is what will put them in front of their customers, and everyone in between!

After reading all your replies to my question, I can clearly see that there are some patterns and hesitations that just keep coming up. People want to get started with Squarespace SEO but there are several key reasons that have held them back.

Here’s what you said is keeping you from starting Squarespace SEO!

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