Posts in Tech Tips
Expert Roundup : Tips for creating graphics that support your website

Text + images + internet = website

... right? LOL nope, but wouldn't that be nice?!

A website is made up of so much more than just a bit of text and a few image. There's a lot of strategy involved and depending on what the goals are for your website, your website will look totally different from someone else's. Which is a good thing!

One design element that is often overlooked (but packs a major punch) is website graphics.

Graphics can go a long way to support your website and help form a visual identity for your brand online. Images and unique GIFs for your website or social media channels should focus on quality over quantity for best results. However, I've noticed that graphics are also something that many people get wrong. Frequent faux-pas that I see on many websites are a lack of consistency in aesthetic, sizing, branding, or that they are completely missing!

If you're looking to build and run a website that promotes your products or services and helps to generate revenue, quality graphics are necessary. And lucky for you, they are much easier to understand and create than you might think!

I've reached out to some of the industry's leading experts to make sure that you have the best advice possible when it comes to creating graphics for your website. These ladies are all powerhouses in the design field who specialize online platforms. They know their stuff and have built impressive businesses sharing their knowledge and showing their work.

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4 of my favourite Squarespace keyboard shortcuts - video tutorial

Whether you work on the back end of a Squarespace site on the regular or if you only log in to make changes every once in a while, you should know these Squarespace keyboard shortcuts.

As someone who builds and manages Squarespace sites every day, I have found these 4 keyboard shortcuts super helpful! Here's how they can help you too:

  • Saves time
  • Makes it easier to work on your website
  • Improves your overall experience on the Squarespace platform

Squarespace is a wonderful and easy-to-use platform but I know we can all benefit from learning a few useful tips to make our jobs easier! Watch the video below to see my 4 favourite Squarespace keyboard shortcuts! 

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Tools, Technologies and Tips for Ecommerce in 2017

As someone who lives and works in Vancouver, I spend a lot of time popping around the city attending tech industry meet-ups, networking events, and panel discussions. I love that our city is buzzing and that new opportunities present themselves at every turn. Our local tech industry is growing by leaps and bounds and I'm thrilled to be a part of it!

But does that mean that you're doomed if you DON'T live in a tech hub? Are you automatically at a disadvantage if you want to make it in our field outside of these areas? Are your chances of becoming a quality web designer/developer lower from the start?

NOPE, nope nope!

Thanks to the internet, information is instantly accessible to anyone, anywhere in a way that has never been seen before. This means that even if you don't live in a major area where tech events are happening every night of the week, you can still get the Coles Notes of these events with a little research!

I'm trying something new in today's article and am sharing my notes from a recent tech event I attended called "Tools, Technologies and Tips for Ecommerce in 2017".  This way, even if you weren't able to attend in person, you can still see what experts in the field have to say on the topic!

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How and why having a strong purpose leads to significant website growth

Websites are funny things, when you think about it.

They're a little slice of the internet than anyone can claim and there are literally a million and one topics covered out there. Whether your website is a personal blog or is intended to support your business, there's room for everyone online.

But, as the saying goes, not all websites are created equally.

I've written before about how it's not as easy as cranking out some text, slapping a few pictures up and calling it a day. A good website requires thoughtful content, intentional design, and a clear intention. That's what sets the winners apart : they aren't satisfied with simply being "there". Instead, their owners/managers are always pushing the sites to grow and expand their reach.

As a web designer/developer, I work on my own website(s) every day as well as those of my clients. I've honestly seen it all and can pinpoint from the start which websites will see significant growth - and which ones will not.

Luckily, my friends, a successful website is NOT rocket science! It does, however, take time and effort to execute correctly.

You could spend your time Googling every tip & trick out there, or throwing method after method at the wall hoping something sticks. Eventually, something will work but you'll be exhausted and will probably hate yourself.

Alternatively, I've shared what I know works for me and my clients, and you can apply my pointers on your own websites. Let's get started. 

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