Expert Roundup : advice on writing your website's About page

If there's one standard page that EVERY website has and needs, it's the About page. No matter what industry you're in or how big/small your business is, the About page is pretty much mandatory.

It's also one of the hardest and sometimes confusing pages to pull together.

I can't tell you how many times I've had a client or someone on my newsletter ask me how to create an About page and what should be included. Honestly, I'd say I get this type of question a few times a month... how crazy is that?!

The good news is that creating and writing an effective About page isn't rocket science. It does, however, take some intention and it'll force you to put yourself in your clients' shoes.

I've reached out to my friends and fellow online entrepreneurs to share their thoughts and recommendations on writing the best About page for your business. Their tips and tricks are below and I know you'll get a lot out of their pointers!

Also, I really wanted to make sure that this article is not only helpful but that it's also actionable. As such, I've also created a FREE guide on the Do's and Don't's of writing an About page.

Web Design/Development, Tech TipsCharlotte O'HaraJanuary 20, 2017About Page, Web content, Expert Advice, keywordsComment

How to disable the escape key login on your Squarespace website - video tutorial

Back by popular demand we have another Squarespace video tutorial to add to the vault!

Today I'm going to show you how to disable the escape key long in on your Squarespace website.

Before we begin, you might be like WTF does that even mean. My friend, to that I say "watch the video and see what I'm talking about" before you freak out that you don't understand technology!

I'm going to explain what happens when the escape key login is ENABLED (which is the Squarespace default) and why you would want to disable it. I'll also show you exactly how to disable the escape key login and I know you'll be thrilled at how easy it is.

Web Design/Development, SquarespaceCharlotte O'HaraJanuary 18, 2017squarespace tips, tutorialComment

How to add video backgrounds to your Squarespace website

Recently I was talking to one of my web design/development clients and we were brainstorming ways to make his new website memorable so that it would stand out in a competitive industry.

We talked about things like strong photography (and leveraging stock photos in addition to their own photos), logos and branding, but features all felt like a given. I then suggested we add a video background to the home page and was met with a “We can do that with Squarespace?!” response.

I laughed and reassured him that yes, we could, and briefly explained the process.

Pssst: not sure what video backgrounds look like? Check out this example on one of Mariah Coz's websites, she's one of my favourite online marketers.

This got me thinking about how many wonderful features Squarespace offers and how, when used correctly, they can really elevate a website to the next level and make it one that people remember.

Video backgrounds are one of my favourite features since they pack a punch but aren’t a hassle to set up or maintain. Not only do they signify a modern website, they are also relatively new and therefore stand out in visitor’s minds.

In today’s article, we are going to look at video backgrounds and learn how easy it is to add one to your website. We’ll also cover when and why they are used, as well as things to avoid when adding video backgrounds to your Squarespace website.

Whether you’re in the process of launching a new website or you already have one but are interested in updating it, a video background could be a great option for you and your website.

Does every website need a privacy policy?

Alright alright alright, today we are going to dive into one of the most boring pages of any website ... the Privacy Policy!

Yes, my friends, this page may be dull but it's hugely important and usually forgotten and/or ignored. Don't be one of those people who doesn't include a Privacy Policy and has to pay for it later (often literally!).

In this article, we are going to look at what a Privacy Policy is, what should be included, who needs one, and how to create your own Privacy Policy.

Whether you're getting ready to launch your first website or if you already have a website but it doesn't have a Privacy Policy, I'm certain you'll learn a thing or two about protecting yourself and your business!

Note: It goes without saying that I'm a web designer/developer and NOT a lawyer so please consult a professional for the best advice. I can only speak to what I know is industry standard but if you have any questions or concerns, always consult a professional.

Web Design/Development, Tech TipsCharlotte O'HaraDecember 14, 2016privacy policy, web pages, privacyComment

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