Posts tagged related products
6 things that make your Squarespace website legit
6 things that make your Squarespace website legit

Hello hello and WELCOME BACK to another highly requested blog post/video tutorial!

Today, I’m sharing 6 things that make your Squarespace website legit … aka, how to ensure that your site doesn’t scream DIY.

It’s a combo of design, user experience and yes, of course, Squarespace SEO :)

These factors come up time and time again with my clients, students and casual blog readers/YT subscribers alike - doesn’t matter what type of website or industry you’re in, I don’t want to see you making any of these mistakes! I’m laying it all out for you so that you can work your way through this quick list, make any required changes in the blink of an eye, and get yourself one step closer to the website of your dreams.

Cause remember, you don’t know what you don’t know until suddenly you know better…. and I’m here to show you the way!

As a Squarespace SEO expert and leader in this super random little niche, it’s my job/pleasure to introduce you to things like this and present it in a way that makes you think, yes Charlotte I can handle this!

This is the kind of insider info that I share with my Squarespace SEO consulting clients and students in my online course, Top Squarespace SEO. But since I’m not one for secrets and truly want the best for anyone with a website, I’m giving you the summarized goods here - totally for free!

Read the blog post or watch the video tutorial below - either way, I want you to go through this quick list to confirm that yes, your website does in fact look legit.

Some of you reading this might be totally new to Squarespace SEO and are looking for an introduction to this topic, someone to hold your hand and show you it’s not actually that scary. On the flip side, you might already be familiar with a few points on this list already but maybe you are looking for confirmation that you’re on the right track and haven’t missed anything important. No matter where you are in your Squarespace SEO journey, I know you’ll benefit from this info!

Let’s dive right in - read the post or watch the video tutorial below to see 6 things that make your Squarespace website legit!

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SEO, Web Design/DevelopmentCharlotte O'Haraseo, squarespace seo series, web design, design, related posts, related products, seo strategy, favicon, browser icon, tagline, headings, CTA, blogging, footer
How to add related products to your Squarespace website or online shop
How to add related products to your Squarespace website or online shop

Squarespace’s e-commerce platform is quickly becoming a powerhouse in the online space, and as a web designer/developer and digital product creator, this is great news!

It’s super easy to set up an online store or e-commerce shop on any Squarespace website - seriously, you can start selling products/services on your website in just a few clicks. The ease and functionality of Squarespace’s e-commerce platform has helped thousands of brands and businesses launch successfully, in all sorts of industries and niches.

As robust as Squarespace’s commerce platform is, however, there are still a few features that aren’t built in…yet. Certain features or display settings must be set up manually.

Adding related products is probably the the most common Squarespace commerce “hack” and it’s definitely the one I set up most often on my clients’ websites.

Whenever a brand or business sells products on their Squarespace website, I always recommend that they add related products to each product through the product description/summary field.

There are a few reasons for this but it comes down to two main benefits:

  1. Improved user experience for the online shopper

  2. Facilitating up-sells or cross-sales of other (related) products

Think about it: if someone is browsing your online shop for the first time and they’re interested in a particular item, don’t you want to make it dead simple for them to shop more related/relevant items? Heck yeah you do!

If you put the right items in front of them, stats show that you will increase the value of each order placed - meaning they’re more likely to purchase multiple items via your related item prompts than if they only saw the original product item. Not only does this improve the conversion rate of your website, it also brings in extra revenue.

Watch the video tutorial or read the blog post now, let’s take a look!

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Web Design/Development, SquarespaceCharlotte O'Haraproducts, digital product, related products, ecom, ecommerce, online shop, web design, squarespace features, squarespace, squarespace tips, squarespace commerce, tutorial Comment