How to choose the right Squarespace template

Welcome to Day 2 of my Live Video Training Extravaganza!

Yesterday (Monday June 29, 2019), I kicked things off with the first daily live video training over on my Youtube channel and every day this week (and maybe next week too!), I’ll be doing even more live video trainings for you… and then sharing the replays here on the blog.

Day 2’s video training was a blast and and I can’t wait for you to watch the replay.

We covered a topic that comes up allll the time: how to choose the right Squarespace website. This is especially important for anyone who is about to build their first Squarespace website, but it’s also equally useful for anyone who’s considering switching templates.

I previously wrote a detailed blog post about Choosing the right Squarespace template so be sure to check that out if you haven’t already. However this is the first time I’ve ever done a video training on the subject so I hope you enjoy it!

Ready to dive right in?

Click the live video training replay below to watch now!

5 ACTIONABLE things to do if you dread working on your website

Welcome to Day 1 of my live video training extravaganza!

Beginning today (Monday June 29, 2019), I will be doing a live video training over on my Youtube channel every day this week and then sharing the replays here on the blog.

I just wrapped up Day 1’s video and OMG it was so much fun and I can’t wait for you to check it out!

This topic is something that comes up allllll the time with my clients, email newsletter subscribers and blog posts readers and I am excited to share my thoughts with you here today.

We’re talking about 5 ACTIONABLE and real things you can do if you dread working on your website.

Might seem like a random topic to kick things off with but trust me, this will give you the loving kick in the pants to actually get started on all those website updates you’ve been meaning to make. And as we go through the next couple of daily live video trainings, you can always refer back to this video if you need some motivation or encouragement to GSD ;)

Ready to dive right in?

Click the live video training replay below to watch now!

Have you set up a Google My Business profile to go with your Squarespace website?

Coming in HOT to talk about one of the most glorious, exciting and thrilling administrative tasks related to your Squarespace website…. setting up a Google My Business profile!

LOL ok so maybe it isn’t actually the most fun thing that you’ll do today but trust me, it’s a small task that will have undeniable results.

It has come to my attention that many/most people don’t even know about Google My Business (unsurprising, tbh), let alone understand how important it is to set up. Whether your business has a physical address or exists purely online, this is a digital feature that should always be set up along with any website and/or business.

So, as part of my role as your Squarespace SEO BFF, I’m here to educate you on this tech tip. I want to be sure that you are totally clear on how to set up a Google My Business profile to go with your Squarespace website and understand the value it has for online marketing, SEO and growing your digital presence.

How to add related products to your Squarespace website or online shop

Squarespace’s e-commerce platform is quickly becoming a powerhouse in the online space, and as a web designer/developer and digital product creator, this is great news!

It’s super easy to set up an online store or e-commerce shop on any Squarespace website - seriously, you can start selling products/services on your website in just a few clicks. The ease and functionality of Squarespace’s e-commerce platform has helped thousands of brands and businesses launch successfully, in all sorts of industries and niches.

As robust as Squarespace’s commerce platform is, however, there are still a few features that aren’t built in…yet. Certain features or display settings must be set up manually.

Adding related products is probably the the most common Squarespace commerce “hack” and it’s definitely the one I set up most often on my clients’ websites.

Whenever a brand or business sells products on their Squarespace website, I always recommend that they add related products to each product through the product description/summary field.

There are a few reasons for this but it comes down to two main benefits:

Improved user experience for the online shopper
Facilitating up-sells or cross-sales of other (related) products

Think about it: if someone is browsing your online shop for the first time and they’re interested in a particular item, don’t you want to make it dead simple for them to shop more related/relevant items? Heck yeah you do!

If you put the right items in front of them, stats show that you will increase the value of each order placed - meaning they’re more likely to purchase multiple items via your related item prompts than if they only saw the original product item. Not only does this improve the conversion rate of your website, it also brings in extra revenue.

Watch the video tutorial or read the blog post now, let’s take a look!

squarespace seo checklist

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squarespace seo checklist

DOWNLOAD THE CHECKLIST TODAY!

Thank you!