How to change a Squarespace blog post's publication date - video tutorial

Blogging and creating content for your website is rarely a “publish and never touch it again” situation.

It’s quite common to go back to old blog posts that you published a long time ago and update their content, improve the information, make it more current and increase the value to both search engines and visitors.

This is actually something i’ve been doing on my own website, and even though it takes a lot of time and effort to improve all of these previously published blog posts, I can already see some major SEO benefits! We’re talking an increase in website traffic, higher conversion rates, more opt-ins to my newsletter and higher rankings for my desired keywords and keyphrases. Yassss queen!

Once you decide to go back to these blog posts and pump them up with a second life, you probably want to update the blog post’s publication date while you’re at it since this can be an SEO factor.

I’ve already answered the question “Does changing a blog post’s publication date affect SEO?” so if you haven’t already, be sure to read that post for more information and a better understanding of what’s going on in Google’s mind.

But in this post specifically, I’m going to show you exactly how to change/update a Squarespace blog post’s publication date with clear, easy to follow instructions.

We’re looking at changing the publication date for blog posts that you’ve already published, as well as draft blog posts that are scheduled to go live in the future.

Click play to watch the video tutorial below or read on for written instructions!

Living and working in Bali as a Squarespace web designer - Guest Episode on The Goal Achievement Podcast

Hello hello! I’ve got some exciting news to share with you today - I was featured as a guest on another podcast!

Matt East from The Goal Achievers Podcast recently had me on his show and I’m thrilled that I can finally share our conversation!

We had such a fun chat and I know you’re going to love this episode. It’s filled with practical information, a deep dive into email marketing and sales strategies, the story of how the heck I ended up moving to Bali, and so much more!

Business, SquarespaceCharlotte O'HaraNovember 17, 2019podcast, the goal achievement podcast, my business, Bali, Matt EastComment

The real reason why URL redirects are so important for Squarespace SEO

Gather round, hunnis, for a much-requested topic today about everyone’s favourite topic - Squarespace SEO!

In my ongoing quest to educate the world wide web about Squarespace SEO, I’m coming at you with a brand new lesson/feature/strategy for you to try out on your own website - yippee!

Don’t let the technical term “URL redirect” freak you out - it’s not a scary topic and I know you’ll be pleasantly surprised by how easy they are to set up.

URL redirects are often used to make things simpler and easier for users and visitors who are accessing your website - which makes sense, because we can give them sort and sweet links instead of a crazy long URL slug. People often think about user experience as the first & foremost reason to set up a URL redirect.

But that’s not the only reason why URL redirects are so helpful, useful and effective.

One of my favourite things about URL redirects is how well they can be used from an SEO point of view! That’s right, setting up URL redirects can have some significant SEO effects and may help your website appear higher in search results :)

SEO is hugely valuable because it’s basically free marketing, but that doesn’t mean that it’s easy to master. Honestly, there are so many moving parts and things to keep track of that it’s no wonder people are scared off by those three little letters.

That’s why I’m so keen to share this post and video tutorial with you today so that you can learn all about URL redirects and see how much value they have for SEO.

But before we dive into URL redirects, please make sure that you’re all caught up with my other blog post about URL

If you aren’t totally sure about URL slugs in the first place and you have no clue what a permalink is, please go read this blog post first and then meet us back here when you’re ready:

Everything you need to know about permalinks and Squarespace SEO

Remember that SEO is an art, not a science. There’s so much to learn about Squarespace SEO which is why I have written about it a lot - it’s the most popular topic on my blog by far.

SEO can be hella confusing so if you have any questions, you are welcome to leave a comment below and I’ll do my best to respond. I personally work with select consulting and strategy clients every month so if you’re interested in that, please get in touch. I also share SEO tips with my newsletter (which you can sign up for here). Check out my Squarespace SEO page for more resources, blog posts & video tutorials and get your copy of my Squarespace SEO Checklist below for free. Phew!

Sit back, relax, and let’s start tinkering with those links!

Setting up business information on your Squarespace website

Hey there hunnis, happy Thursday! Another glorious summer week is wrapping up, I hope you’re getting excited for the weekend like I am :)

WELCOME BACK to Day 14 (!!!) of the Live Video Training Extravaganza, we’re at it again with another week of free live video trainings and I am so excited to continue sharing this content with you! Week 3, hot dang.

Quick summary: every day for the past 2.5 weeks, I’ve hosted a free live video training over on my Youtube channel and shared those replays here on the blog.

This Live Video Training Extravaganza was supposed to be a 1-week-and-done situation but honestly, it’s been so much fun that I wasn’t ready to stop quite yet… so I decided to continue these live video trainings into this week too. LET THE GOOD TIMES ROLL!

So we’re back at it again and you can watch even more of these daily lessons as I keep creating content for you!

This morning’s video was glorious (duh) and I know you’ll get lots of out the info I shared, whether you’re doing the whole DIY thing on your Squarespace website or if you’ve worked with a web designer/developer and want to make sure that you fully understand all the settings in place on your website.

In today’s video training, we talked about setting up business information for your Squarespace website.

Whether you’re a bricks & mortar business that has a physical location with real hours of operation, or you’re more of an online services based business, or even a blogger, everyone’s gotta have some sort of contact and business information on their website!

But depending on what your needs are and how you serve your online audience, clients and customers, that business information might be displayed differently or more thoroughly.

I’m sharing these business information settings and suggestions with you and fully explaining how they work because many people miss out on this step, or aren’t taking full advantage of all the ways they can improve user experience by including the business information on their website. Common mistake but totally avoidable!

Alright, that’s enough intro for one video… let’s get to the goods.

Click the live video training replay below to watch now!

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squarespace seo checklist

DOWNLOAD THE CHECKLIST TODAY!

Thank you!