Gather round, hunnis, for a much-requested topic today about everyone’s favourite topic - Squarespace SEO!
In my ongoing quest to educate the world wide web about Squarespace SEO, I’m coming at you with a brand new lesson/feature/strategy for you to try out on your own website - yippee!
Don’t let the technical term “URL redirect” freak you out - it’s not a scary topic and I know you’ll be pleasantly surprised by how easy they are to set up.
URL redirects are often used to make things simpler and easier for users and visitors who are accessing your website - which makes sense, because we can give them sort and sweet links instead of a crazy long URL slug. People often think about user experience as the first & foremost reason to set up a URL redirect.
But that’s not the only reason why URL redirects are so helpful, useful and effective.
One of my favourite things about URL redirects is how well they can be used from an SEO point of view! That’s right, setting up URL redirects can have some significant SEO effects and may help your website appear higher in search results :)
SEO is hugely valuable because it’s basically free marketing, but that doesn’t mean that it’s easy to master. Honestly, there are so many moving parts and things to keep track of that it’s no wonder people are scared off by those three little letters.
That’s why I’m so keen to share this post and video tutorial with you today so that you can learn all about URL redirects and see how much value they have for SEO.
But before we dive into URL redirects, please make sure that you’re all caught up with my other blog post about URL
If you aren’t totally sure about URL slugs in the first place and you have no clue what a permalink is, please go read this blog post first and then meet us back here when you’re ready:
Remember that SEO is an art, not a science. There’s so much to learn about Squarespace SEO which is why I have written about it a lot - it’s the most popular topic on my blog by far.
SEO can be hella confusing so if you have any questions, you are welcome to leave a comment below and I’ll do my best to respond. I personally work with select consulting and strategy clients every month so if you’re interested in that, please get in touch. I also share SEO tips with my newsletter (which you can sign up for here). Check out my Squarespace SEO page for more resources, blog posts & video tutorials and get your copy of my Squarespace SEO Checklist below for free. Phew!
Sit back, relax, and let’s start tinkering with those links!
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